Key functions of marketing field include: marketing research, marketing plan, marketing tools, promotions, marketing budget, marketing control etc.
Interview questions below can be used for marketing director, marketing manager, marketing assistant, marketing supervisor, marketing engineer…
Tips to create marketing interview questions by yourself: Identify marketing functions, then create tasks for each functions then you can create questions by structure:
1. What are functions of marketing? What are tasks that to implement each function?
2. How to do each marketing task/function?
3. What are output of each marketing task/function?
4. How to measure each task/function?
5. How to control each task/function? etc
Common interview questions for marketing position
1. Tell me about your self?
2. What do you like about your present job for marketing field?
3. What do you dislike about your present job for marketing field?
4. What are your strengths?
5. What is your greatest weakness?
6. Why do you want to leave your current employer?
7. Why have you applied for this particular job for marketing field?
Specialized marketing interview questions
1. What is 4C marketing rule?
2. What is customer insight?
3. Why do you want to apply for a marketing position?
4. Did you consider applying to other areas or positions aside from marketing?
5. How could you market a hardware product with only $600 at hand?
6. What technologies or ways should you leverage to productively reach your clients?
7. Given a particular product, how will you identify your target market and how will you find them?
8. Illustrate at least 3 marketing campaigns you have handled in the past, how did you deliver them and what are the reasons why they failed or succeeded?
9. Give us an example of a marketing brief you developed for a recent marketing project or program?
10. Tell us about a marketing project in which you had to coordinate and manage a diverse team of people to achieve deliverables?
11. Tell me about a marketing project that you brought in on time and under budget?
12. What factors do you consider the most important when attempting to influence consumer behavior?
13. What are the biggest challenges a Marketing Manager faces today?
14. Give an example of how you have effectively managed a tight budget to accomplish a marketing activity?
15. Give an example of how you have effectively used online marketing tools?
16. Can you give me an example of a campaign that did not work out as you had planned?
17. How can your company pinpoint weaknesses in your customers’ experiences and make improvements that lead to increased profits?
Related docs to marketing interview
1. Marketing director interview questions
2. Marketing manager interview questions
4. Marketing supervisor interview questions
5. Marketing engineer interview questions
6. Homepage: job interview questions.
Top 7 interview questions with answers
1. What have you done to improve your knowledge in the last year?
Try to include improvement activities that relate to the job. A wide variety of activities can be mentioned as positive self-improvement. Have some good ones handy to mention.
2. What experience do you have in this field?
Speak about specifics that relate to the position you are applying for. If you do not have specific experience, get as close as you can.
3. Describe a typical work week for you.
Interviewers expect a candidate for employment to discuss what they do while they are working in detail. Before you answer, consider the position you are applying for and how your current or past positions relate to it. The more you can connect your past experience with the job opening, the more successful you will be at answering the questions.
It should be obvious that it’s not a good idea talk about non-work related activities that you do on company time, but, I’ve had applicants tell me how they are often late because they have to drive a child to school or like to take a long lunch break to work at the gym.
Keep your answers focused on work and show the interviewer that you’re organized (“The first thing I do on Monday morning is check my voicemail and email, then I prioritize my activities for the week.”) and efficient.
4. What kind of salary do you need?
A loaded question. A nasty little game that you will probably lose if you answer first. So, do not answer it. Instead, say something like, That’s a tough question. Can you tell me the range for this position? In most cases, the interviewer, taken off guard, will tell you. If not, say that it can depend on the details of the job. Then give a wide range.
5. Explain how you would be an asset to this organization
You should be anxious for this question. It gives you a chance to highlight your best points as they relate to the position being discussed. Give a little advance thought to this relationship.
6. What is your greatest strength?
Numerous answers are good, just stay positive. A few good examples: Your ability to prioritize, Your problem-solving skills, Your ability to work under pressure, Your ability to focus on projects, Your professional expertise, Your leadership skills, Your positive attitude
7. Do you have any questions for me?
Always have some questions prepared. Questions prepared where you will be an asset to the organization are good. How soon will I be able to be productive? and What type of projects will I be able to assist on? Are examples.